SaaS or Software as a Service has revolutionized software applications for businesses and even the way of working. Imagine that a cloud-based delivery model allows you to access software by subscription without additional local installation or maintenance.
SaaS has grown in popularity in the B2B market segment as it’s easy to use, comes with training and it uses fewer resources than locally developed options. Let’s explore how SaaS has impacted the industry (and our world)!
How Saas Is Changing the Business Game
Saas works simply – a cloud provider hosts applications that become available to customers by request. Users access applications or products through the web and mobile browsers. The provider handles maintenance and updates.
Saas companies create, develop, host, and maintain products while having instant access to a global market. According to Statista, Saas is expected to be worth around 195 billion U.S. dollars by the end of 2023.
The Most Impactful Examples of Saas
You may already use Saas for your business without even knowing it. Here are five examples that impacted many industries globally.
The cloud-based customer relationship management (CRM) software has changed business sales processes. Among the features of Salesforce are customer service, sales automation, and marketing automation.
With 150,000 global customers – among which are Spotify, Amazon Web Services, and Toyota, Salesforce is a top SaaS platform.
The productivity suite is the go-to choice for businesses that operate on the cloud with Word, Excel, PowerPoint, and Outlook.
Over a million companies worldwide rely on the Microsoft 365 Suite.
Dropbox is a top leading cloud-based file storage and sharing platform. Dropbox has changed how teams collaborate on documents and other types of files.
The platform offers features such as automatic syncing, version control, and many others that make it easy for users to work on the same documents, regardless of their location.
Zoom has seen impressive growth during the COVID-19 pandemic when it became the first option for video conferencing worldwide.
The platform can provide options to have video meetings, webinars, and many other types of events.
HubSpot is a cloud-based marketing and sales platform that has transformed the way businesses manage their inbound marketing efforts.
The platform provides features for email marketing, social media management, and analytics insights, making it a popular choice for businesses looking to streamline their marketing and sales processes.
How Does the Future of Saas Look?
Software as a Service has everything it takes to grow and evolve. While businesses continue to move operations to the cloud, providers come up with more solutions.
We should see more innovative solutions emerge, together with boundaries between SaaS and other technologies becoming blurred. The influence that SaaS has on technology will last for years to come, while businesses might tend even more to turn to cloud-based products.
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