As part of its ongoing commitment to innovation, Codezilla, a leading software development company, is expanding its service portfolio and rebranding to position itself as a full-service digital partner. This strategic move comes after merging with the strategy and digital creation departments of the group, allowing Codezilla to provide more tailored solutions for its clients.
Over the years, Codezilla’s growth has been organic, driven by a loyal client base and its strong expertise in software development. However, the company has identified emerging needs in the Romanian market, aligning perfectly with its vision and capabilities. The significant growth in recent years, paired with a massive potential for development in digital services, has led to Codezilla’s decision to further invest in its brand development.
In today’s fast-evolving digital landscape, the demand for multidisciplinary teams is greater than ever. As consumer interactions increasingly occur digitally, companies need to integrate a mix of advertising, creative, and software development expertise to achieve optimal results. Codezilla’s expanded offering is designed to address these evolving needs by combining the best of both worlds.
Sebastian Doroftei, CEO of Codezilla, explains:
“The conflict between creativity and production has always existed, but today it can lead to serious misalignments if not addressed properly. It’s crucial for creative teams to possess technical knowledge to build accurate and effective concepts, while technical teams need to understand the bigger picture, guided by strategic support.”
Codezilla’s rebranding is an official acknowledgment of the company’s long-standing vision to merge strategy, creativity, and technical expertise into one seamless service offering.
Codezilla, part of the Infodesign Group, has been at the forefront of software development and advertising agency solutions for over 25 years. The group boasts a team of over 120 employees, including nearly 100 skilled programmers working across digital and software development projects.
In 2022, Codezilla achieved a turnover of over €4 million, representing a growth rate of over 40% from the previous year. Its clients include industry leaders such as MedLife, Garanti BBVA Consumer Loans, Yepp, and Splash. Codezilla also partners with the international Hogarth Worldwide group for global software development services.
As part of its continued growth strategy, Codezilla is focused on expanding its services to include web and mobile development, as well as digital strategy.
Codezilla’s new positioning is driven by the desire to create more integrated digital projects that align with both brand goals and consumer needs, using cutting-edge development technologies. Plans for 2023 include strengthening strategic partnerships with key players like Drupal, Umbraco, Strapi, AWS, and Google. The company is also focused on expanding its presence in international markets, a sector that already contributes significantly to its turnover.
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